CMA 101: The Bigger Picture
of Telco Regulation

Every day, employees make commercial, operational, and customer decisions inside a regulatory framework they were never formally taught.

Years into a telco career, most professionals still carry only fragments of understanding about the CMA 1998, picked up on the job, from colleagues, or in passing. No one ever sat them down and explained how the framework works, who MCMC is in any functional sense, or how the Act connects to the work they do every day.

That is not a criticism. It is simply the gap that exists when regulatory literacy is not treated as foundational knowledge for every role in a licensed operator. CMA 101 exists to close that gap in one day, for anyone across the organisation.

Learning that stays with you after the room empties.

CMA 101 is designed to leave participants with more than notes. Two practical reference tools travel back to the workplace with every participant.

Taught by practitioners who built this knowledge from inside the industry.

CMA 101 is delivered by Siti Amelda Suraya binti Abdul Halim, drawing on 22 years of regulatory practice at Telekom Malaysia. Kamal Bahrein Baharuddin, Principal Regulatory Counsel with close to three decades of legal and regulatory experience, is on hand during the session to address questions that call for deeper legal or regulatory interpretation.

Siti Amelda Suraya binti Abdul Halim

Lead Trainer & Head of Learning · HRD Corp Accredited Trainer · Northbridge

Twenty-two years at Telekom Malaysia in regulatory strategy, Universal Service Provision, MCMC liaison, quality of service, and parliamentary representation, followed by a senior industry role heading compliance and complaint operations in a regulatory and diagnostic capacity. The practical judgement taught in this programme was built from that experience, someone who has worked the regulatory framework from inside a licensed operator, not just studied it from outside.

22 Years · Telekom Malaysia Regulatory Strategy · USP · Economics Regulation Telekom Training College · Programme Developer MCMC Liaison · Parliamentary Representation Network Eastern Region · 800 Staff Capability Founder · Northbridge Consulting & Training GCPC Methodology Developer HRD Corp Accredited Trainer MSc IT Management · UTM

Kamal Bahrein Baharuddin

Principal Regulatory Counsel · Subject Matter Expert · Northbridge

Over 33 years of combined legal and regulatory experience. Kamal began his career as an Advocate and Solicitor before joining Telekom Malaysia, where he spent close to three decades across legal and regulatory work, including landmark wholesale business agreements and the HSBB public-private partnership agreement with the Government of Malaysia. His regulatory work spanned the full breadth of the CMA, covering regulatory strategy, stakeholder engagement with MCMC and policy makers, and compliance governance. All regulatory content in this programme is reviewed by him for legal accuracy before delivery.

4 Years · Advocate and Solicitor 29 Years · Telekom Malaysia Senior Telco Regulatory Expert TM Legal Division · Commercial & Regulatory Negotiations HSBB PPP Agreement · TM and Government of Malaysia CMA 1998 · Full Regulatory Scope MCMC and Policy Maker Engagement Regulatory Strategy · Risk · Compliance Governance JENDELA and Broadband Policy